Brand: Aberfeldy
Project Type: 360° Campaign
I lead the production and execution of the Hot Toddy Campaign.
This activation was a test and learn opportunity for us to review how to approach the creation of casual but engaging content, made fully in-house.
Bermondsey Street Bees
Honey Sommelier
Photography by Marine Michel
See the campaign here: Aberfeldy.com
Wanna make the Aberfeldy
Golden Hot Toddy?
Ingredients
50 ML ABERFELDY 12 YEAR OLD
15 ML LOCAL HONEY
20 ML FRESH LEMON JUICE
1 ETEAKET ABERFELDY HOT TODDY TEA BAG
(OR SPICE MIX - CINNAMON, CLOVES, ANIS & NUTMEG)
Method
STEEP YOUR HOT TODDY TEABAG IN A HEATPROOF GLASS, REMOVE BAG AFTER A FEW MINUTES.
STIR IN YOUR HONEY.
THEN ADD ABERFELDY 12 YEAR OLD, POUR IN YOUR FRESH LEMON JUICE & STIR.
GARNISH WITH LEMON AND A CINNAMON STICK.